Consumer Marketing and Obesity

A new study by the Hudson Institute has evaluated the links between obesity and consumer marketing. The study was the first to investigate the differences in attitudes towards eating, healthy living habits, mindsets, and food buying behaviors in people with obesity and those with normal weight.

Important findings of the study:

So, what is the take home message of this study? We know that obesity is a chronic disease and many people struggle with their weight. There are many new treatments including antiobesity medications, structured meal plans and even weight loss surgery. But diet and nutrition will always be a critical element to weight loss.

Do not focus on the taste of the food. Make food choices based on healthy foods that are filling and satisfying. Try not to be impulsive or emotional when making food choices. Instead, plan your meals out in advance and stick to your plan. Have extra healthy food available always to eat whenever you are hungry. The odds are your healthy snacks will have fewer calories than the other snack options if you need to eat quickly. Examine nutrition labels and keep a food log.

If you are struggling at losing weight and keeping it off, you could have a hormonal disorder such as a thyroid disorder, adrenal disorder, polycystic ovary syndrome (PCOS) or Cushing’s Syndrome.

There are many other hormonal imbalances that cause weight gain.

If you’d like to learn more about how to manage obesity, please feel free to call us or schedule an appointment with Dr. Isaacs using the online booking tool on this website.

Author
Scott Isaacs, MD Endocrinologist and Weight Loss Specialist

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